placement Provision > job guarantee program > Marketing & Digital Marketing
Marketing & Digital Marketing
With our job guarantee program you will learn all the necessary theories behind marketing, and digital marketing. Obtain the skills you need to be successful in the world of commerce. Be able to analyze the market and develop effective marketing strategies through our trendy internship programs and creative projects. become proficient at SEO, PPC social media management, E-mail marketing etc. Our placement team works hand in hand with our mentors to make sure you get the perfect marketing job for you.
Why DIP & UP?
Live Training
sessions
Distinguished
Mentors
Internship
Experience
Industry Relevant
Projects
LMS
Access
Professional
Certifications
2 Months
25+ Hours
1 lakh+ Students
50+ Experts
1 -1 Interaction
Overview of the program
No matter how good your goods or services are, you need to convince people to buy them. Marketing is the medium through which this goal is attained. Marketing refers to the process an organization undertakes to engage its target audience, build strong relationships to create value in order to capture value in return. It is one of the primary components of business management and commerce. Similar to marketing, digital marketing is the process of getting the awareness of your product to your target audience.
Skills Covered
Key Features
- Introduction to marketing
- Why marketing is important
- Production concept
- Marketing mix
- Difference between sales and marketing
- What is market research?
- Why is market research important?
- Identifying market trends.
- Evaluating customer habits.
- Target Demographics.
- What is retail marketing?
- Changing role of retail marketing in the online world.
- Retailing concept.
- Types of retail marketing.
- What is email marketing?
- Email newsletters.
- Building conversions through email.
- Customer retention and re-targeting.
- E-mail marketing ethics and principles.
- What is lead generation?
- What is the lead conversion process?
- How do you convert a lead?
- Contact management and segmentation strategies
- Lead conversion metrics.
- Strategic marketing.
- Building objectives and budget.
- Popular digital marketing plans.
- Building a digital marketing plan.
- Web-metrics/tracking digital marketing plan.
- What is PPC management?
- Using PPC to drive web traffic
- Google AdWords
- What is digital marketing?
- Digital marketing analytics.
- Connection between digital marketing and marketing
- Using digital marketing to drive sales
- The Marketing Planning Process.
- Types of Marketing Plans.
- The Marketing Audit.
- Corporate Objectives.
- Promotional Strategies.
- What is content marketing?
- Content marketing as an effective part of a digital marketing strategy.
- Different types of content marketing.
- Content idea generation
- Long-term content planning.
- Blogging and guest blogging.
- Creating basic HTML pages
- Web graphics
- Designing & planning web pages
- Mobile web design
- Word-Press essentials
- Understanding Search Engine Optimization (SEO).
- Keyword research and tools for Keyword research.
- Creating Content for SEO.
- Link Building and BackLinks.
- Schema Mark-up For SEO.
- Understanding Search engine marketing.
- Introduction to Social Media Management
- Branding using social media
- Public Relationship Management
- Advertising on Facebook, Instagram, & Twitter
Projects
Our Real- Time projects help you gain knowledge and enhance your skills.
Certifications
On completion of a program, each participant gets a course completion, internship, and outstanding performance certificates.
Course Completion Certificate is awarded to you for the dedication and time you have provided to learn and enhance your skills during your training.
Course Completion Certificate is awarded to you for the dedication and time you have provided to learn and enhance your skills during your training.
Course Completion Certificate is awarded to you for the dedication and time you have provided to learn and enhance your skills during your training.
9 / 10 of our learners achieve their learning objectives after successful course completion.
Affordable and Student friendlyfriendly prices.
SELF PACED
- Recorded Lectures
- Real Time Projects
- 4+ Hrs of Live Sessions
- One On One Doubt Sessions
- Certifications
- Mentor Support
- Placement Guidance
- Interview Assistance
SELF PACED
- Recorded Lectures
- Real Time Projects
- 4+ Hrs of Live Sessions
- One On One Doubt Sessions
- Certifications
- Mentor Support
- Placement Guidance
- Interview Assistance
SELF PACED
- Recorded Lectures
- Real Time Projects
- 4+ Hrs of Live Sessions
- One On One Doubt Sessions
- Certifications
- Mentor Support
- Placement Guidance
- Interview Assistance
TESTIMONIALS
Our Student Testimonials
DIP & UP is absolutely fantastic. They kept all their promises in terms of teaching and skill development. Their internship was great for me too. I got all the training I needed and even got my foot in the door. DIP & UP even helped me get placed and start my career. If you're young and can't find a way to start your career you should definitely enrol with them.
DIP & UP is absolutely fantastic. They kept all their promises in terms of teaching and skill development. Their internship was great for me too. I got all the training I needed and even got my foot in the door. DIP & UP even helped me get placed and start my career. If you're young and can't find a way to start your career you should definitely enrol with them.
DIP & UP is absolutely fantastic. They kept all their promises in terms of teaching and skill development. Their internship was great for me too. I got all the training I needed and even got my foot in the door. DIP & UP even helped me get placed and start my career. If you're young and can't find a way to start your career you should definitely enrol with them.
DIP & UP is absolutely fantastic. They kept all their promises in terms of teaching and skill development. Their internship was great for me too. I got all the training I needed and even got my foot in the door. DIP & UP even helped me get placed and start my career. If you're young and can't find a way to start your career you should definitely enrol with them.
DIP & UP is absolutely fantastic. They kept all their promises in terms of teaching and skill development. Their internship was great for me too. I got all the training I needed and even got my foot in the door. DIP & UP even helped me get placed and start my career. If you're young and can't find a way to start your career you should definitely enrol with them.
DIP & UP is absolutely fantastic. They kept all their promises in terms of teaching and skill development. Their internship was great for me too. I got all the training I needed and even got my foot in the door. DIP & UP even helped me get placed and start my career. If you're young and can't find a way to start your career you should definitely enrol with them.
DIP & UP is absolutely fantastic. They kept all their promises in terms of teaching and skill development. Their internship was great for me too. I got all the training I needed and even got my foot in the door. DIP & UP even helped me get placed and start my career. If you're young and can't find a way to start your career you should definitely enrol with them.
Our Alumni Work At
Our alumni are already starting to make waves in their industries. Our former students are already working in high-profile industries and are shaping our futures.
Frequently Asked Questions
Digital Marketing is the online equivalent of Marketing. With increasing amounts of businesses taking their work online. Marketing has also evolved into strategies surrounding the internet which has become a huge marketplace. Conventional practices are now modernized to drive branding processes online.
At DIP AND UP, skill acquisition is our number one priority. With our digital marketing course, you will obtain the following skills:
- SEO
- PPC Management
- E-Mail Marketing
- Social Media Management
- Market Research Website Analytics
- Digital Strategy Planning
The fundamental principles behind our teachings are the same. However, the job guarantee programs are a more advanced training regiment with the goal of having our students ready to join the workforce in all facets. This program also comes with professional support, counselling and guidance as well as assistance in resume building. Our team at DIP AND UP will make sure that you get your start in the career of your choice. well during their internship period in our self-paced and mentor led courses will also get placement support.
Yes. At DIP AND UP our focus is making sure our students are industry ready. Not only will you possess the requisite knowledge and skill, but you will also have prior exposure before the employment process with our program. Additionally, we will give you all the necessary support including interview training, career counselling and resume building assistance. Our mentors work hand in hand with our placement team to make sure you get the perfect job for you.
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